Product logotherapy - A concept based on the my premise that the primary motivational force of a product manager is to discover meaning in work life.

Welcome to Product Logotherapy!

I find that it’s time-consuming to find good product management content. Content of a product manager that writes from experience. Content that helps a product manager realize the potential of this great role. The potential to blur the border between work and meaning.

Content that helps a product manager raise the level of decision quality of their team. Content that helps to expand their team’s autonomy level. To do so within the constraints of their organization. These have been the biggest challenges I've faced so far in my 10+ year career in hands-on and leadership product roles. My writing will focus on that.

Sometimes when I read product articles, I find myself skimming instead of reading. I then default to validating my current thinking, and not opening myself up to new approaches. My intent is to write the blog that I’d want to read (and not skim) as a product manager.

My guidelines, which I look at every time I edit a piece, are:

  1. Provide real-life examples as much as possible. Whether mine or others’.

  2. Use simple wording. Less buzzwords. Don't assume everybody interprets a term the way I do. Write for my future self. Don’t write for my current self. That person doesn’t exist anymore. A few months from now, I will not remember all the unwritten nuances at the time of writing.

  3. Content should usually come with context. My context is (a) from a few companies, (b) working on B2B SaaS products, (c) in offices of 50-1000 employees, (d) that are located mostly in Israel, the US and Europe. I don't hold the key to a closet of silver bullets. No one does.

I’ve been wanting to write about product management for years.

I don't have a fixed schedule for posting, as I don't want to force the content into existence. I’ll probably be posting once every 2-4 weeks. All my posts will have a more condensed tweet thread format. I’m going to tweet more often than I post. If something resonates with you (or not), and you want to like, share or comment on it then consider doing it via Twitter. Helps spread the message and others may reply as well.

Don’t hesitate to DM me there.

I’m here to develop a habit of structuring my thoughts in public. No intent to sell you anything in the foreseeable future (probably ever).

And here’s the real definition of logotherapy.

Glad you joined.

Guy

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I write about the product manager’s journey through discovery and company culture

People

I have 10+ years in B2B product roles, coaching product managers and customer-facing teams. I guide them on interactions with each other, their leaders, and customers. I use this space and Twitter to share insights and experiences.